Privacy Policy – Arete Strength and Performance

Last Updated: March 25, 2026

Arete Strength LLC, doing business as Arete Strength and Performance (“Arete Strength and Performance,” “we,” “us,” or “our”), respects your privacy. This Privacy Policy explains what information we collect, how we use it, how we protect it, and what choices you have, including in connection with our SMS/text messaging program.

By using our website, filling out our forms, or participating in our SMS/text messaging program, you agree to this Privacy Policy.

What Information We Collect

When you interact with us online, in person, or via SMS, we may collect:

Your name
Your mobile phone number
Your email address
Any additional information you choose to provide when you contact us, request information, or book services

Our website may also automatically collect limited technical information through cookies and similar technologies (see “Cookies & Tracking” below).

How We Use Your Data

We use the information we collect for the following purposes:

To schedule, manage, and confirm training sessions and appointments
To send appointment reminders and service‑related notifications
To send marketing messages about our specials, programs, and promotions (only if you have opted in to receive such messages)
To respond to your questions, requests, and messages
To operate, maintain, and improve our services and website
To comply with legal obligations and protect our rights

We do not use your information for any purpose that is not described in this Privacy Policy.

SMS Opt‑In Details

When you provide your mobile phone number and opt in to our SMS/text messaging program (for example, by submitting a form, checking an opt‑in box, or texting a keyword), you give us permission to send you text messages, including:

Appointment reminders and scheduling updates
Service notifications
Marketing and promotional messages about our specials, programs, and events
Message frequency: a few times per month, though the exact number of messages may vary based on your interactions and appointments.
Providing your mobile number and opting in is not a condition of purchasing any goods or services from us.

Cookies & Tracking Information

Our website may use cookies and similar tracking technologies to:

Remember your preferences and settings
Help us understand how visitors use our website
Improve the performance and user experience of our site

You can control cookies through your browser settings, including blocking or deleting them. If you disable cookies, some parts of our website may not function properly.

Data Security Practices

We take reasonable and appropriate administrative, technical, and physical measures to help protect your personal information from unauthorized access, use, alteration, or disclosure. These measures are designed to provide a level of security appropriate to the risk.

However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

Your Rights (Unsubscribe, Update Information, etc.)

You have the following rights regarding your information and SMS participation:

Unsubscribe from SMS:
You can stop receiving marketing and non‑essential SMS/text messages from us at any time by replying “STOP” to any message we send. You may receive a final confirmation message.
Get help:
You can reply “HELP” to any message for help or contact us using the information in the “Contact Us” section.
Update or delete your information:
You may contact us to request access to, correction of, or deletion of your personal information, subject to applicable law.
Email marketing (if used):
If you receive marketing emails, you may unsubscribe using the link included in those emails or by contacting us.

We will make reasonable efforts to honor your requests promptly, in accordance with applicable laws.

Clear “No Sharing” Statement About SMS Opt‑Ins

We do not sell, rent, or share your mobile phone number, SMS opt‑in status, or SMS consent information with third parties for their own marketing or promotional purposes.

We may share your mobile phone number only with our service providers who help us deliver SMS/text messages and manage our customer relationships (for example, our SMS platform and CRM provider). These service providers are allowed to use your information only to provide services to us and are not permitted to use it for their own marketing.

How We Share Your Information (Non‑SMS Marketing)

Apart from the limited sharing described above for SMS, we may share your information as follows:

With service providers who perform services on our behalf (such as hosting, CRM, messaging, or analytics), and only to the extent necessary for them to perform those services
When required by law, regulation, or legal process, or to protect our rights, property, or safety and that of others

We do not sell your personal information.

Children’s Privacy

Our services and SMS program are intended for adults and are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected such information, we will take steps to delete it.

Contact Us

If you have any questions about this Privacy Policy or our data practices, or if you want to exercise your rights, please contact us at:

Arete Strength LLC
DBA Arete Strength and Performance
2502 Lawing Ln
Rowlett, TX, USA

Email: jbennett@aretestrengthandperformance.com

These Terms of Service govern your use of the Arete Strength and Performance website and our SMS/text messaging program. By accessing our website, submitting your information, or opting in to receive text messages, you agree to these Terms and our Privacy Policy.

SMS Program

Arete Strength and Performance offers a text messaging program for appointment reminders, scheduling updates, service notifications, and promotional messages about our specials, programs, and events. Message frequency may vary depending on your interactions with us and your appointment activity.

Opt-In Consent

By providing your mobile number and affirmatively opting in, you consent to receive recurring text messages from us. Consent is not a condition of purchasing any goods or services.

Opt-Out

You may opt out at any time by replying STOP to any text message you receive from us. After you send STOP, you may receive a final confirmation message, and no further promotional text messages will be sent to your number unless you opt in again.

Help and Support

For help with our SMS program, reply HELP to any message or contact us at:
Email: jbennett@aretestrengthandperformance.com
Mailing Address: 2502 Lawing Ln, Rowlett, TX, USA.

Rates and Charges

Message and data rates may apply. You are responsible for any charges from your wireless carrier related to receiving or sending text messages.

Carrier Disclaimer

Wireless carriers are not liable for delayed or undelivered messages. Delivery depends on your carrier network, device settings, and other factors outside our control.

Age Restriction

Our website, services, and SMS program are intended only for individuals who are 18 years of age or older. By using our services or opting in, you represent that you meet this requirement.

Privacy Policy

Your use of our website and SMS program is also subject to our Privacy Policy, which explains how we collect, use, and protect your information, including SMS-related data.

Changes to These Terms

We may update these Terms from time to time. When we do, we will revise the “Last Updated” date above. Continued use of our website or SMS program after changes are posted means you accept the updated Terms.